ØKB2117 Entrepreneurship

Contents and structure

Introduction to entrepreneurship with focus on business-idea development, execution strategy and the preparation of a good business description in form of a business plan.

Learning Outcome

The student:

• Can account for knowledge about business ideas, the value of customers, markets, the establishment process, entrepreneurial sales work, marketing, and financing of start-ups.
• Understands the importance of and the connection between customer-value and product-/service solutions as the basis for new enterprises.

 The student:

• Can formulate a business idea with an accompanying business model and have knowledge about implementing these.
• Has further developed an ability to formulate and present entrepreneurial ideas and have gained analytical skills connected to entrepreneurship.

The student:

• Can use a critical analytical ability to examine the role and the contribution of entrepreneurial team-members in start-ups, small- and medium sized enterprises in different contexts.
• Knows the purpose of and the logic behind a business description in form of a business plan and can prepare one.

Entry requirements

None

Recommended previous knowledge

None

Teaching methods

The teaching is based on lectures and group work, with guidance and milestone-based development. A business plan will be developed and presented.

The course is taught in English.

Compulsory learning activities

The students must create a business idea and develop this by working out a business plan.

Assessment

Project, 100%

Grade Scale A-F

Duration of the student-project will be specified in the course plan presented at the beginning of the semester.

Examination support material

All printed and written study aids and material may be used for the student-project.

More about examination support material